Salary
Competitive + performance-based bonuses.
Location: Remote / Malta (or hybrid setup).
Flexible working setup: remote-first, hybrid, or from one of our global hubs.
Flexible working setup: remote-first, hybrid, or from one of our global hubs.
Team Lead / Head of Media Buying | Remote / Malta
Experience
We’re looking for a Team Lead / Head of Media Buying — a strategic leader with a deep understanding of digital performance marketing and experience across Facebook, In-App, PPC, ASO, or ASA.
Benefits
We are a global digital product company operating in the online entertainment and media space. With a growing portfolio of iGaming brands and a strong market footprint, we invest in top-tier traffic acquisition strategies. Join a high-impact team working across global markets — and bring bold ideas to life.
About the company and the project:
Your tasks
Lead and mentor a team of Media Buyers working across multiple platforms and verticals (FB, In-App, PPC, ASO, ASA).
Develop and execute high-performance traffic acquisition strategies, tailored to brand goals and market dynamics.
Oversee strategic planning, campaign management, budget allocation, and cross-channel testing (CPA/CPC/CPM).
Identify and launch new traffic channels and formats. Track team performance, campaign KPIs, and troubleshoot issues with tracking, postbacks, and creatives.
Collaborate closely with creative, tech, and analytics teams for end-to-end execution. Build and maintain strategic relationships with ad networks, traffic partners, and affiliates.
Develop and execute high-performance traffic acquisition strategies, tailored to brand goals and market dynamics.
Oversee strategic planning, campaign management, budget allocation, and cross-channel testing (CPA/CPC/CPM).
Identify and launch new traffic channels and formats. Track team performance, campaign KPIs, and troubleshoot issues with tracking, postbacks, and creatives.
Collaborate closely with creative, tech, and analytics teams for end-to-end execution. Build and maintain strategic relationships with ad networks, traffic partners, and affiliates.
Advantages
Requirements
3+ years in digital media buying within iGaming or high-performance verticals.
Proven leadership experience in managing and scaling media buying teams.
Deep understanding of Facebook Ads, In-App advertising, PPC platforms, ASO & ASA strategies.
Strong analytical thinking, KPI tracking, and data-driven decision-making.
Confident with tracking systems, attribution tools, and A/B testing methodologies.
English: intermediate (B1+) or higher; additional languages are a plus.
Passion for results, adaptability, and a proactive management style.
Proven leadership experience in managing and scaling media buying teams.
Deep understanding of Facebook Ads, In-App advertising, PPC platforms, ASO & ASA strategies.
Strong analytical thinking, KPI tracking, and data-driven decision-making.
Confident with tracking systems, attribution tools, and A/B testing methodologies.
English: intermediate (B1+) or higher; additional languages are a plus.
Passion for results, adaptability, and a proactive management style.
Work alongside a high-performing, international team in a result-oriented environment.
All necessary technical equipment provided.
Medical insurance, paid sick leaves, and English classes.
Annual budget for professional development and education. Transparent career growth paths and the opportunity to shape the company’s user acquisition strategy.
Sports allowance, access to leading industry events, and participation in team offsites.
Referral bonuses, team buildings, and a strong internal culture of collaboration.
All necessary technical equipment provided.
Medical insurance, paid sick leaves, and English classes.
Annual budget for professional development and education. Transparent career growth paths and the opportunity to shape the company’s user acquisition strategy.
Sports allowance, access to leading industry events, and participation in team offsites.
Referral bonuses, team buildings, and a strong internal culture of collaboration.
Please get in touch
with our recruiters via
Telegram: @adssn
Email: alexandra.solovieva@createit.one
Submit an Application
